CuSTEM Journeys

The CuSTEM Journeys Podcast is a passion project turned business venture that highlights professionals with a variety of backgrounds and unconventional paths into STEM industries.

This was a full-scale project for which I visually rebranded the show while developing a definitive brand strategy tailored to the show's audience and potential future business touchpoints. With this ecosystem in place, I then developed a bespoke treatment for its website in Webflow, and a small collection of branded merchandise for an integrated Fourthwall shop.

I was also able to flex my video editing and motion graphics skills to create a custom intro to the show on its YouTube channel.